Creating safe, age-appropriate experiences on Instagram

We take proactive measures to enhance everyone’s safety. Our team works to review and remove content that violates our Community Guidelines. We’ve also created tools like:

• Default sensitive content screens that limit visibility for potentially upsetting or triggering posts
• The ability to set hidden words, which flags comments and message requests that are considered inappropriate or offensive.
  

With supervision enabled, parents and guardians can:

• Get notified if their teen reports specific content and chooses to share that information with you

We take bullying and harassment seriously. Comment warnings are displayed to remind people of our Community Guidelines when there’s an attempt to post potentially negative or offensive comments, informing them that their comment may be removed or hidden if they proceed.

• Our restrict tool prevents comments from being visible by anyone other than the restricted person
  
• With blocking, teens can block an account and any future accounts the blocked person may create
  
• Limits allow your teen to automatically hide comments and message requests from new followers or people who don’t follow them
• Controls allow them to restrict tags or mentions to only people they follow or no one at all in a comment, caption or story

With supervision enabled, parents and guardians can:

• Receive notifications on who your teen is following and who’s following them
• See who their teen has blocked
• Get notified if your teen reports something and chooses to share that report with you

Teens are encouraged to create boundaries around how much time they spend on Instagram. You and your teen have access to features like:

• Sleep mode to silence all notifications at night and change their activity status
  
• Daily limits and reminders, where teens are notified to leave the app after 60 minutes each day, and teens under 16 will need their parent’s permission to change this notification
  

With supervision enabled, parents and guardians can:

• See insights around their teen’s use
• Set limits on daily use
• Give them agency to make extension requests to spend more time on Instagram

The safety and privacy of the people who use Instagram is a top priority for us. When teens join Instagram, their account will be set to protected and age-appropriate settings. Our automatic defaults for teens include:

• Private accounts for teens under 18. Teens under 16 will need their parents permission to change this setting
  
• Message controls that allow teens to limit who can send them DMs and add them to group chats, giving them the choice to only receive messages from people who follow them
  
• DM restrictions mean only people they follow or people they’re already connected to can message them or add them to group chats

With supervision enabled, parents and guardians can:

• See account privacy settings, such as their account privacy, who your teen is able to message with, and who can add them to group chats

It is important that we help teens feel positive about the time they spend on Instagram. We support them with tools like:

• Alternative topic nudges where we send notifications, prompting them to shift their focus to other topics to encourage awareness
  
• Mute to allow them to silence accounts they don’t wish to receive posts and stories from
  
• Hide like counts on their posts and the posts they see while scrolling
• If someone is searching for content that may be related to eating disorders or self-injury, we’ll share helpful expert-backed resources