An example of an MR experience in the Miracle Pool appSo what makes immersive tech so special?
The power lies in the way it fully engages both the body and the mind, transforming a user from passive viewer to active participant.Active play
Something interesting we found when talking to our Quest ‘super users’ was how they felt that VR is a different sort of ‘screen time.’ VR time is usually more active than flat screen time, physically and mentally. While VR definitely still uses a screen, the fact you bring your body into the experience makes it feel very different, even more akin to active outdoor play. Several parents we spoke to mentioned that in the winter months, the Quest can keep the family moving, whatever the weather.
This observation from parents points to the fact that VR is fundamentally different to other forms of screen media — it isn’t something you simply watch, it’s something you do. Virtual reality places you inside an experience, rather than looking at a flat rectangular screen. While websites are something you visit, TV shows are something you watch and podcasts are something you listen to, an experience on the Quest is something you participate in.
Because VR surrounds the senses, it feels immediate. There is no symbolic representation of a place, but instead the feeling of being there directly. This immediacy can spark all sorts of genuine physical reactions, from an increased heart rate in an action game to a lowered blood pressure during the peaceful calm of a simulated woodland at dawn.Involving the body, not just the mind
VR involves your entire body. Even if you’re sitting still, your brain perceives you as in that environment. As one of our ‘super user’ research participants told us, "If my daughter’s playing a 3D piano app, she physically sees the keys in midair. Her mind and arms remember the arrangement in ways that reading a book can’t match." Another participant told us, when talking about his son’s favorite Quest app, "It’s not just pressing buttons, you’re physically ducking to dodge or stepping forward to explore."
This embodiment also often makes immersive experiences more memorable. As many of us have experienced ourselves, we tend to learn by doing, so VR is perfect for educational content.
So what do these super powers described above mean for a Meta Quest headset in everyday family life? In essence, a VR headset is a highly effective multitool that can be put to lots of different experiential purposes. Your device can do so much, from taking you on a field trip, to whisking you off to a virtual theatre show, to motivating you for a morning work out.
Ultimately, VR’s power lies in the way it fully engages both the body and the mind. That transformation from passive viewer to active participant makes it extraordinary.